by Jennifer Frazier | Feb 23, 2026 | Blog
Why do clients leave? Why do clients stay? It’s the quintessential paradox facing any business in any industry. I was talking with one of my fellow marketing pros recently and we spent some time pondering not on why they leave, but rather, why clients stay....
by Jennifer Frazier | Feb 15, 2026 | Blog
As we move through 2026, advertising is experiencing a transformation driven by technological advancement, shifting consumer behaviors, and evolving marketplace dynamics. Industry forecasts paint a picture of continued growth. Global advertising revenue exceeded...
by Jennifer Frazier | Feb 8, 2026 | Blog
LinkedIn isn’t just where professionals go to update their resumes anymore. It’s where 80% of all B2B leads from social media originate. For small businesses trying to find qualified prospects, build brand awareness, and establish real thought leadership,...
by Jennifer Frazier | Jan 31, 2026 | Blog
When many small firms approach their marketing budgets, they’re faced with a dilemma. Do we spend more to grow? Is there a way we can spend on marketing and invest in our infrastructure? The answer to both is a resounding “yes.” Sure, marketing can...
by Jennifer Frazier | Jan 21, 2026 | Blog
Let’s cut to the chase: AI content tools are everywhere, and if you’re not at least experimenting with them by now, you’re falling behind. But here’s what the glossy marketing materials won’t tell you: these tools are assistants, not...